Greens help our heartbeat to slow down, help us to breathe and pull ourselves away from a world tied to flatscreens and immerse ourselves in the physical beauty of the natural world," Pressman says.
The Pantone tradition dates to 1999, when Cerulean, a serene sky blue, was named the 2000 choice. Last year's shocker: The naming of two colors, Rose Quartz (pale pink) and Serenity (hues of lilac and blue-gray), gave a nod to gender equality.
[Surprise: Pantone's Color of the Year is actually two colors]
Hawthorn says Greenery reminds her of a color used often in impressionist and modern art and a shade frequently found in restaurants. She also says she thinks it's the opposite of Shadow, the moody eggplant hue that Benjamin Moore recently proclaimed as its 2017 Color of the Year.
